ATLANTA – May 18, 2018 – Yesterday, The 100 Companies welcomed HMA Public Relations to its growing network with the launch of The Arizona 100, which includes the eNewsletter, website and social media platforms.
HMA Public Relations, a Phoenix-based marketing communications firm, has been a regional leader in the marketing communications industry since it was founded in 1980. As a founding member of the Public Relations Global Network, the firm also has a global reach.
The Arizona 100 is the 17th market to launch in The 100 Companies network, a PR Publishing Platform whose network currently stretches from Denali to Dubai.
Yesterday, approximately 56,000 Arizona business leaders and residents received the inaugural issue of The Arizona 100 in their email inboxes. Readers of the biweekly newsletter can expect 100-word stories and 100-word videos on the people and events that make the state of Arizona unique, covering everything from real estate and economic development to restaurants, events and local heroes.
“Content marketing is such a valuable component of a public relations strategy. We are excited to bring The Arizona 100 to the state to provide an opportunity for business leaders and other community influencers to have a place to share their important business news,” said Abbie S. Fink, vice president/general manager of HMA Public Relations.
About The 100 Companies
The 100 Companies is the world’s first PR publishing network that provides PR firms an opportunity to not only deliver stories about the markets it serves, but also to share content in other markets throughout the network. The platform features 100-word stories and 100-second videos in eNewsletters, websites and social media platforms. The international network currently includes 17 markets with plans to have partners in all 50 markets by the end of 2019. The 100 Companies was named as a finalist in Georgia’s MAX Awards (Marketing Award for Excellence) in 2017. The Atlanta-based firm traces its roots to the October 2013 launch of The Atlanta 100, a weekly eNewsletter and website with social media platforms created by an Atlanta public relations firm. The Atlanta 100 was named as a finalist in the Atlanta Press Club’s 2013 Awards of Excellence, as judged by the National Press Club, alongside CNN and The Weather Channel. Based on the success in the Atlanta market, The 100 Companies was spun off as a separate company and expanded in January 2016 to additional markets from Denali to Dubai. Learn more at www.100companies.com.