ATLANTA – May 25, 2018 – Yesterday, The PR Boutique and Stevens Group – both based in Houston, TX – became the newest members of The 100 Companies PR publishing network, taking over as the new managing market members of The Houston 100.
Melissa Stevens, president of Stevens Group, and Karen Henry, founding partner of The PR Boutique, recognized the need for a concise eNewsletter, website and social media platform focusing on Houston. With a mix of PR, journalism and photography experience, The Houston 100 team plans to create a blend of articles and photos for a quick, yet thorough view of what is happening in the Bayou City.
“Melissa and I share a client base that reflects the diversity and uniqueness that is Houston, and we are proud to be a part of The 100 Companies as it launches in cities across the country,” said Karen Henry. “We will share stories about the people and places spanning every industry who truly make it one of the best places to live.”
“We are excited to have Stevens Group and The PR Boutique take The Houston 100 to a new level. As our largest market so far, Houston is important to our plans to meet the brand journalism needs of today’s fast-paced digital reader. We now have more than 500,000 readers across our growing network,” said Chris Schroder, president and founder of The 100 Companies.
The Houston 100 will continue to be published every other week to approximately 56,000-plus Houstonians. Readers of the biweekly newsletter can expect 100-word stories and 100-word videos on topics including food and drink, luxury real estate, lifestyle and wellness, professional advice and fun places to visit.
About The 100 Companies
The 100 Companies is the world’s first PR publishing network that provides PR firms an opportunity to not only deliver stories about the markets it serves, but also to share content in other markets throughout the network. The platform features 100-word stories and 100-second videos in eNewsletters, websites and social media platforms. The international network currently includes 17 markets with plans to have partners in all 50 markets by the end of 2019. The 100 Companies was named as a finalist in Georgia’s MAX Awards (Marketing Award for Excellence) in 2017. The Atlanta-based firm traces its roots to the October 2013 launch of The Atlanta 100, a weekly eNewsletter and website with social media platforms created by an Atlanta public relations firm. The Atlanta 100 was named as a finalist in the Atlanta Press Club’s 2013 Awards of Excellence, as judged by the National Press Club, alongside CNN and The Weather Channel. Based on the success in the Atlanta market, The 100 Companies was spun off as a separate company and expanded in January 2016 to additional markets from Denali to Dubai. Learn more at www.the100companies.com.