New digital venture expands footprint to include Orlando, Jacksonville and Tallahassee
ATLANTA – Oct. 16, 2019 – Today, a group of leading Tallahassee-based policy and public relations firms launched The OJT 100, a reimagined and expanded version of The Tallahassee 100. The OJT 100 will now reach 75,000 business leaders and residents living in Orlando, Jacksonville and Tallahassee. The digital venture includes an eNewsletter, featuring 100-word stories and videos, a website and social media channels. The OJT 100 is the combined effort of On 3 PR, Bascom Communications and DJGroup and was created in partnership with international publishing network The 100 Companies.
“We are thrilled to continue our relationship with The 100 Companies, building upon our original and well-received Tallahassee 100 launched in 2016,” said Christina Johnson, president, On 3 Public Relations and original co-publisher of The Tallahassee 100. “To now expand into the Orlando and Jacksonville markets with The OJT 100, and partnering with the talented and creative firms of Bascom Communications & Consulting and David Johnson Group, will allow for an even more extensive reach across the state.”
Readers of The OJT 100 will enjoy 100-word stories and videos that provide a quick yet thorough view into the people, news, events and ideas that make our region what it is today. Each 15-story issues will cover newsworthy topics from politics and policy to state government and the legislative session. The OJT 100 will also keep readers up to date on the latest happenings in arts, entertainment, restaurants, events, sports, history and so much more.
“The OJT 100 represents the first expansion of one of our original markets so we are excited to assist a longtime 100 member develop partnerships with two other firms to serve a larger part of Florida,” said President and founder Chris Schroder. “As our members innovate, the lessons learned strengthen our entire network.”
With its relaunch, The OJT 100 will have a distribution of 30,000 in Tallahassee, 25,000 in Orlando and 20,000 in Jacksonville, reaching a total of 75,000 readers. It remains one of 24 markets that are part of The 100 Companies, an award-winning digital network and content marketing platform. When The OJT 100 articles appear in all 24 of The 100 Companies’ publications, they will provide access to a circulation of 860,000.
The 100 Companies’ markets include: Alaska, Arizona, Arkansas, Atlanta, Boston, Colorado, Dubai, East Bay, Houston, Kentucky, Memphis, New Orleans, North Carolina, Ohio, Oklahoma, Orlando/Jacksonville/Tallahassee, Pittsburgh, Southwest Florida, Tampa Bay, Washington D.C., Wisconsin and industry verticals including The Travel 100, The Association 100 and The Engineering 100.
In addition to The OJT 100’s biweekly eNewsletter, there is a new website, www.theojt100.com, as well as social media platforms on Facebook, Twitter and Instagram.
About The 100 Companies
The 100 Companies is the world’s first international, PR network content marketing publishing platform and is currently launched in 23 markets. The platform features 100-word stories and videos in eNewsletters, websites and social media platforms. Members of The 100 Companies and their clients and sponsors are featured as columnists and thought leaders in their respective markets and can distribute their content throughout our international network.
The 100 Companies was named as a finalist in Georgia’s MAX Awards (Marketing Award for Excellence) in 2017. The Atlanta-based firm traces its roots to the October 2013 launch of The Atlanta 100, a weekly eNewsletter and website with social media platforms created by an Atlanta public relations firm. The Atlanta 100 was named as a finalist in the Atlanta Press Club’s 2013 Awards of Excellence, as judged by the National Press Club, alongside CNN and The Weather Channel. Based on the success in the Atlanta market, The 100 Companies was spun off as a separate company and expanded in January 2016 to additional markets from Denali to Dubai.